Web Designing | Pricing & Packages
Do you have a “Main Website” for your business? Many businesses invest a lot of time and money establishing their Main websites. They can be very creative with eye catching color graphics, full of information. They tell what product or service is offered, where they are located, and sometimes even a brief bio about themselves and their staff.
After investing so much time, energy and resources into their “Main Website” people wonder why it is not bringing in a steady stream of new customers. They are missing some critical steps to:
(a) Attract prospects to their website
(b) And a program in place to get those prospects to “take action”.
LEAD GENERATION WEBSITES:
At Dot Com Secrets Sacramento we specialize in targeting your website to attract new leads and customers, 24 hours per day, 365 days a year. Are you looking to significantly increase your business through new clients and customers? If so, we can help you with our Lead Generation Websites.
A Lead Generation Website has some key elements to attract customers to YOU:
What is a “Call to Action”?
A “Call to Action” is simply directing the online visitor to take some kind of action on your website. Examples might be: “Watch this free video”… “Give Us a Call At”… “Receive this free Report”… “Get a Free Estimate Here”…
An Irresistible Offer
Think of a great offer your business can provide that your potential client would find it hard to pass up. Examples: “Free Teeth Cleaning for New Dental Patients” (Dental Office)… “Free Report on (special element of your business topic)”…. “Special discount for New Clients”…. “$200.00 $99.00 for XXXX”…. “Free Training on How To”…..
An Opt-In Capture Form
Many marketers will tell you, the money is in the list. Why? Isn’t it easier to sell an existing customer new products or services than to try to bring in new customers? You bet! What if you could “capture” the name, email and phone number of each person that visits your website? Don’t you think selling to this list would garner you higher sales? And, you get to market to them over time without additional cost to you. That’s why it’s key that all good Lead Generation Websites have an opt-in form where people provide their information in exchange for your irresistible offer.
A Clear Message
I’m sure you’ve heard it said, “A confused mind does nothing.” Unless your website conveys a clear message on what your business does and how you can help your prospect, they’ll leave your website instantly. The longer an individual stays on your website the more time your website has to “convert” that prospect into a client. This is so important that even Google Analytics provides a “bounce rate” statistic for their users. Having a clear message is key to gaining customers.
An Easy Navigation Platform
Make it easy for your prospect to click around your site to find what they are looking for. If a prospect can find exactly what they’re looking for quickly, you have a better chance of having that prospect become a new customer. Here again, a confused person will do nothing but leave your website for your competitors. An effective Lead Generation Website will clearly catapult you above your competition enabling you to capture the lion’s share of leads.
Niche Marketing with Lead Generation Websites
Do you want to really boost your sell conversions and EXPLODE your business? Niche Marketing will allow you to dominate your area of expertise. What is a “niche”? A niche is a specific aspect or division of your business. Let me give you an example of some niches if you were a dentist:
Let’s say you make 3 times as much profit from a restorative dental client than from a regular family client. Marketing specifically to restorative clients would be a perfect “niche” to go after.
At Pinho Marketing we would recommend a Lead Generation Website specifically for restorative dentistry. Just think of the consumer in front of their computer looking for an expert in restorative dentistry. Don’t you think a consumer would feel more confident in contacting you when they see your website clearly dominating in the category of restorative dentistry? Everyone wants to go with the expert in their particular field of endeavor.
Think of niche marketing like a hub of a wheel. You’re main website is the hub with all the niche market Lead Generation Websites as the spokes.
Can you see how your business would explode with growth using niche Lead Generation Websites?
Not only will you generate more customers by utilizing this technique of “target” marketing, you will attract the higher profit clientele that you are truly seeking.
We can help you with all of this and more.
Call Pinho Marketing today to learn how we can help your business explode with growth!
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